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  • 2026
  • Branding
  • Product Design

Allstream

AllStream brings all your streaming catalogs into a single app, with personalized recommendations based on your taste. Find where to watch, track what you’ve seen, discover curated lists and share with friends.

allstream.app

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Streaming is spread across many platforms worldwide, and each one talks about its own catalog and interests. AllStream sits on top of all of them as a discovery layer. Unlike similar apps like Letterboxd, which assumes everyone likes the same thing, AllStream recommendations are tailored for your specific taste.

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Thirty minutes choosing, five minutes watching. Every platform wants to be the only one, so people pay for several and still jump between apps with no idea where anything lives. AllStream stands on the viewer’s side, with no catalog of its own to push. It approaches users in a friendly tone and recommends what fits each one. With a dark, familiar aesthetic that echoes the streaming apps users already know. The experience is built in moments: fluid animations and small enjoyable touches meant to make watching feel easy.

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The central idea is taste as the interface. Instead of opening with a form, the experience starts with the Taste Game, a quick round of liking well-known titles and marking the ones already seen. Everything after that is organized around feelings rather than genres. Lists are made for a laugh, a good cry or a sleepless night, and each name pitches a mood the way a friend would recommend a film over dinner. From there, every taste opens a door: their own picks, in-app recommendations, what’s popular, what’s trending nearby, where everything streams, and a social layer for saving with friends.

Movies are better shared. AllStream is also a social app: in-app recommendations let you send a title directly into your friends’ notifications, no need to copy links between apps. Lists can be built together, so a night in becomes a shared decision instead of a solo scroll.

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For the design language, movies and TV shows are the main focus. The interface uses a quiet, neutral palette: one primary purple and a handful of vibrant accents reserved for key moments of the experience. Gradients are built from the artwork itself, so each title brings its own color story. The brand pays homage to film: grain, noise, and exposure flares, a deliberate choice to bring the human imperfection of celluloid into a world of polished apps.

The main typeface is Archivo Black, designed by Omnibus Type, an Argentinian foundry. Built for headlines and inspired by late-nineteenth-century American grotesques, it has the essence of classical film poster titles.

A secondary typeface, more neutral and easier to read, handles long text at small sizes with less weight, matching the rest of the interface. Open Sans.

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AllStream started as an idea in 2025. Thanks to the rapid development of AI tools, a lot of dedication, and a lot of love for the project, a small team turned it into something real, and it’s now live on the App Store and Google Play. From here, the mission is to put AllStream in front of every movie lover: grow the community, expand the reach, and continue delivering new features.

Lalo Gold